How To Combat Stolen Pins on Pinterest

Are you as tired of stolen pins as I am?

I have found a way to make sure that my Pinterest boards don’t contain any stolen pin images, and it’s actually pretty easy.

The best part?

I can easily help out my blogger friends by letting them know if I come across a stolen pin image of theirs during the process!

In this article:

  1. What is a stolen pin?
  2. Why would someone steal a pin?
  3. How can you tell if a pin is stolen?
  4. What to do if a pin image is stolen?
  5. How to identify stolen pins on your own boards using Pin Doctor!

If we all work together to get these stolen pins OFF of Pinterest, then we can go back to creating content for our readers without worrying that they will be sent somewhere other than our site when they click on our carefully crafted pin images!



What Is A Stolen Pin?

You may be wondering what the heck counts as a stolen pin anyway…

If someone uses an image that they did not create and do not have permission to use as a Pin Image pointing to their site, it is usually considered “stolen.”

Sometimes a Pin Thief will have the stolen Pin Image point to their own affiliate link as well.



Why Would Someone Steal A Pin?

Often, the stolen pin is a popular one, and the Pin Thief is hoping to capitalize off of that traffic to use it to their own advantage.

By “stealing” a pin image from a popular blogger or well-known website, the Pin Thief knows that there will be a better distribution of that pin across Pinterest and it will be more likely that Pinterest users will click through to their site.

Since many sites monetize via advertising networks, there is a direct correlation between increased traffic and increased revenue, even if the visitor doesn’t stick around.

If you are struggling with getting traffic to your website, please don’t follow the lead of the Pin Thieves!

Check out this FREE Blog Traffic Bonus Guide from Lena Gott to get some great ideas about increasing your traffic.


You can also see my post on working smarter instead of working harder with some additional tips from her!

When redirecting a stolen pin to an affiliate site, the Pin Thief is hoping to “lock in” their affiliate cookie and get credit for future purchases from that user.

As a result, many bloggers are spending HOURS reporting their stolen pins to Pinterest in an effort to protect their brand and their means of income.


How can you tell if a pin is stolen?

As you are skimming the Pinterest Feed, you may notice that the URL of the Pin Image will not match the destination that the pin directs you to, and the site listed will seem spammy & unrelated.

As you can see from this image, the website listed in white when I hovered over it with my mouse is the same website listed below as part of my username. Also, the title of the post on the pin and the title of the article it links to cover the same content.

A stolen pin, on the other hand, might have the title of the article below listed as “ways to make money fast” or something else completely unrelated.

Like in the example above, Rich Pins can be insanely helpful in this research, and I highly recommend that if you don’t currently have them enabled, that you do so soon.


Check out these articles to get started:
Pinterest For Business | Rich Pins
Simple Pin Media | Complete Guide To Rich Pins


What Do I Do If I Find A Stolen Pin?

If the pin is yours, you can report it directly to Pinterest.

But if it doesn’t belong to you, you can either notify the creator of the image or just move along and not repin it to your own board.

Lena Gott, who runs the popular website What Mommy Does, recently wrote a very good article titled What To Do When Someone Steals Your Pins. Make sure you check it out as it gives a step-by-step process for reporting pins that have been stolen as well as tips for identifying stolen pins and protecting your images.

How To Identify Stolen Pins On Your Own Pinterest Boards Using Pin Doctor

Watch the short video below where I show how to navigate the Pin Doctor report in BoardBooster and check the images versus the associated URLs to identify stolen pins. If you are anything like me, there are so many pins on your boards that checking each one manually would be quite cumbersome, but luckily your first report via Pin Doctor is FREE!

As a side note, if you haven’t tried out BoardBooster yet, you can get a FREE trial including 500 pins, one Pin Doctor report, and one use of the Pin Mover. Go ahead and sign up today, it only takes a few seconds and it’s totally worth it!



Hopefully, this post gave you some insight as to what can be done to combat stolen pins on Pinterest.

This is a huge problem, as pin thieves use bots to “scrape” the images from original pins and replace the URL with their own.

As bloggers, this causes us to lose both income and credibility.

Until Pinterest comes up with a better way to manage this issue, I hope that you will do your part and make sure to rid your own boards of stolen pins and help your fellow bloggers out by letting them know if you find one so that they can report the stolen pin to Pinterest.

Have you been affected by stolen pins? Let me know in the comments below, and add any other tips you might have for us as well!

11 thoughts on “How To Combat Stolen Pins on Pinterest

  1. Mercy says:

    I have a habit of pinning to read later. I have been finding a lot of things that I had pinned were stolen images. I was wondering why someone would do that. It is really frustrating when I wanted to read the content that image was for and can’t find it since it was a bad pin.


  2. Lindsay says:

    Another way to combat these pin thieves is to use the visual search button. My blog isn’t up yet but I’ve been using it to see how many other pins look exactly the way the one I am about to pin looks. This will help when I start pinning mine. Checking each one to ensure it directs to the right content helps reporting bad pins.

    Liked by 1 person

  3. Emily says:

    I have been wondering about this exact topic! I’ve come across soooo many bunk pins during my research for starting my blog. I tried to be careful to read every single pin before I re-pinned it. Great tips! Thank you!


  4. Kamira says:

    I’m early in the blogging world however heard about this but didn’t understand why or how someone would do such a thing. We work hard to create pins. Thanks for helping explain how to identify stolen pins. I’ll be sharing and pinning this for reference later. Thanks!


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